At the end of the pandemic, the agency Founders called us to help produce a public campaign for Netflix to communicate a global launch of "The Witcher." We leveraged our expertise and knowledge as a production company with centers around the world to provide a solution. In just two weeks, we developed a proposal that had a significant impact and an enhanced presence in the public space at Madison Square Garden in New York.
In this video, you can see the process from a hand-drawn sketch to an animatic, a 3D render, and finally the finished piece that we sent for the billboards in New York.
This is how our Netflix NY clients documented the billboard presence we developed alongside Founder, the production company FREEK, us, and Netflix International.
The results were an intense two-week process that ended with great success and a finalist spot at Cannes Advertising Festival.